Naeba Brewery was founded in 1907 in Tsunan, Niigata Prefecture, and has been a beloved local sake producer for over a century. Tsunan is one of Japan’s snowiest regions, where the brewery is often buried under snow in winter. This harsh yet rich natural environment provides pristine water sources, including the famous "Ryugakubo" spring and the pure snowmelt from Mount Naeba. Using Niigata’s finest sake rice, Gohyakumangoku, and the expertise of Echigo toji (master brewers), Naeba Sake Brewery continues to craft sake that highlights the rich umami of rice—smooth, balanced, and endlessly enjoyable.