Sustainable Sake Project! We're excited to release a new sake brewed with an eco-friendly approach using polished rice that requires no washing. As environmental issues become a global focus, we've integrated these concerns into our sake-making process. Master brewer Terasawa pioneered a brewing method using this no-wash rice, eliminating the need for the traditional rice-washing step, a critical process in sake production. By doing so, we reduce water usage and the discharge of rice water waste by up to 90%. With many countries around the world facing severe water shortages, we aim to raise awareness about the importance of water conservation in Japan through this no-wash rice brewing method.